Privacy Policy

This Privacy Policy explains how Scaleitoday collects, uses, stores, shares and protects personal information when you access or use the Scaleitoday website, platform and related services.

Scaleitoday is a business name registered in Ontario, Canada, and operated by Lazar Mabry as a sole proprietorship.

By creating an account or using Scaleitoday, you acknowledge that your information may be handled as described in this Privacy Policy.

If you do not agree with this Privacy Policy, you should discontinue using the platform.

For privacy questions, access requests, corrections or deletion requests, contact us using the email address above.

The information we collect depends on how you use Scaleitoday and which features you access.

3.1 Account and Profile Information

When you register or use the platform, we may collect:

• Name and email address.
• Account identification and authentication information.
• Account role, such as account owner, editor or business user.
• Profile name, username, social media handles and biography.
• Profile image, portfolio information and content interests.
• Account status, onboarding information and preferences.

3.2 Team and Audience Information

For account owners and editors participating in teams, we may collect:

• Team names, descriptions and membership information.
• Owner and editor account identifiers.
• Social media platforms and niches.
• Follower counts and audience demographics.
• Audience age ranges, gender distribution and geographic regions.
• Team applications, messages, invitations and participation records.
• Team status, review history and relevant administrative notes.

This information helps Scaleitoday organize teams, evaluate eligibility and distribute relevant campaign opportunities.

3.3 Campaign and Business Information

Businesses using Scaleitoday may provide:

• Business and company names.
• Contact names, email addresses and phone numbers.
• Country, website and industry.
• Campaign names, descriptions and objectives.
• Campaign requirements, targeting information and dates.
• Budgets, CPM rates and payment information.
• Campaign resources, reference links and submitted materials.

We also collect information about campaign participation, approvals, submissions and performance.

3.4 Video and Content Information

When users participate in campaigns, we may collect:

• Uploaded video files and associated file information.
• Video titles, descriptions and submission notes.
• Published video URLs and publication dates.
• Campaign submission records.
• Approval decisions, feedback and review history.
• Performance information, including views, likes and shares.
• Daily performance snapshots and campaign-related tracking records.

Businesses may receive access to relevant creator names, team information, submitted video files, published links, submission statuses and review feedback when reviewing submissions for their campaigns.

3.5 Social Media Account Information

If you connect a social media account, we collect information made available through the authorization and permissions you grant.

Currently, Scaleitoday supports Instagram professional accounts through Instagram Login.

Depending on the permissions and information available from Instagram, this may include:

• Instagram account ID and username.
• Account name and account type.
• Profile picture URL.
• Follower and following counts.
• Media count, biography and website.
• Recent media information, including captions, media identifiers, media types, timestamps and published links.
• Available media engagement information, including likes and comments.
• Available account and media insights, including views, reach, likes, shares and saves.

Instagram data is used to support account verification, audience information, campaign eligibility, performance tracking and platform functionality.

Scaleitoday currently requests the following Instagram permissions: instagram_business_basic and instagram_business_manage_insights.

Scaleitoday does not currently request Instagram messaging or publishing permissions through this connection.

Connecting an Instagram account is optional, but certain platform features and campaign opportunities may require a connected professional account.

TikTok and YouTube integrations are not currently active. If these integrations are introduced, this Privacy Policy will be updated to explain the information collected and permissions required.

3.6 Financial and Payment Information

Depending on your role and activity, Scaleitoday may collect:

• Campaign funding and payment records.
• Subscription plans and payment history.
• Campaign budgets and spending records.
• Earnings, balances and transaction histories.
• Withdrawal requests and payment status.
• Payment references, invoice information and dispute records.
• Payout details, including payment holder name, email, financial institution and account information.
• Supporting payment evidence and uploaded documentation.

Scaleitoday uses payment and financial information to process transactions, manage subscriptions, calculate eligible campaign earnings, facilitate withdrawals, resolve disputes and maintain business records.

3.7 Technical and Usage Information

When you access Scaleitoday, certain technical information may be processed, including:

• Authentication and session information.
• Browser and device information made available by the platform.
• IP address and connection information where available through hosting or service providers.
• Security and access logs.
• Application preferences and browser storage.
• Technical information necessary to maintain and troubleshoot the platform.

The hosting provider may independently process technical information through its infrastructure and services.

Scaleitoday uses collected information for legitimate platform and business purposes, including:

• Creating and managing user accounts.
• Authenticating users and maintaining account security.
• Managing account owners, editors, teams and businesses.
• Connecting authorized social media accounts.
• Verifying social account ownership and eligibility.
• Reviewing audience demographics and campaign suitability.
• Distributing campaign opportunities.
• Managing campaign submissions and approvals.
• Tracking campaign performance and eligible views.
• Calculating and maintaining campaign earnings.
• Processing payments, subscriptions and withdrawals.
• Providing customer support.
• Sending account, campaign, payment and platform notifications.
• Investigating fraud, misuse, suspicious activity and disputes.
• Maintaining platform security and reliability.
• Improving existing platform functionality.
• Complying with applicable legal and regulatory obligations.

We do not use connected Instagram information for unrelated purposes outside the operation and administration of Scaleitoday.

Scaleitoday does not sell personal information to third parties.

Information may be shared in the following circumstances.

5.1 Between Platform Users

Certain information must be shared to make the platform function.

Businesses may access relevant information associated with submissions to their own campaigns. This can include creator and owner names, team information, submitted videos, published links, submission statuses and review feedback.

Account owners may access information relating to their teams, editors, campaign participation, submissions and earnings.

Editors may access information necessary to participate in teams and campaigns, submit content and review their own earnings and activity.

Information is made available according to account roles, permissions and applicable platform access controls.

5.2 Service Providers

Scaleitoday uses third-party service providers to operate the platform and provide its services. These may include:

• Base44: application hosting, authentication, database infrastructure, file storage and platform services.
• Meta / Instagram: authorized social account connections, profile information and account or media insights through the Instagram API.
• Stripe: payment processing, hosted checkout, subscription payments and invoice payments.
• Google: Google Forms may be used as an externally hosted form for certain earnings-evidence submissions.

These providers process information according to their own services, privacy policies and applicable agreements.

5.3 Legal and Security Requirements

We may disclose information when reasonably necessary to:

• Comply with applicable laws, regulations or legal requests.
• Respond to valid court orders or government requests.
• Investigate suspected fraud or unlawful activity.
• Protect Scaleitoday, its users or third parties.
• Enforce our Terms of Service and other platform policies.
• Resolve payment disputes or protect legitimate business interests.

5.4 Business Transfers

If Scaleitoday undergoes a sale, restructuring, acquisition or transfer of business operations, relevant information may be transferred as part of that transaction, subject to applicable privacy requirements.

Connecting Instagram is optional and requires authorization through Instagram's authentication process.

When you connect an account, Scaleitoday receives information permitted by the access permissions you approve.

Instagram access credentials are handled through server-side application functionality. Access tokens are stored in Scaleitoday's social connection infrastructure and are not intentionally displayed in the normal user interface.

Scaleitoday may use these credentials to retrieve authorized account information and available insights.

You can disconnect your Instagram account through the platform's account settings.

Disconnecting an account removes its stored social access-token record and marks the connection as disconnected. Previously collected profile or performance information may remain where necessary for campaign history, financial records, security or other legitimate purposes.

Disconnecting your account from Scaleitoday does not necessarily revoke every permission or remove information held by Meta. You may also manage connected applications and permissions through your Instagram or Meta account settings.

Social media platforms independently control their services, API availability, data handling and retention practices. Changes to their APIs, permissions or services may affect Scaleitoday functionality.

Scaleitoday uses limited browser storage and certain cookies to support platform functionality and user preferences.

7.1 Cookies

The application currently uses a first-party preference cookie named sidebar_state.

This cookie remembers whether the application sidebar is expanded or collapsed and has a seven-day expiration period.

7.2 Local Storage

Scaleitoday uses browser local storage for authentication-related information through Base44's authentication system.

This information supports signed-in sessions and is not itself a cookie.

7.3 Session Storage

Temporary session storage may be used during authentication and MFA/OAuth processes, including temporary PKCE verification information.

This information supports secure authentication flows and is not itself a cookie.

7.4 Third-Party Services

Scaleitoday loads font resources from Google Fonts.

Stripe Checkout is hosted by Stripe when users proceed to supported payment flows. Stripe may use its own browser technologies, cookies or storage on its hosted checkout pages.

The exact cookie identifiers, purposes and lifetimes used by third-party providers may be controlled by those providers and are not necessarily visible to Scaleitoday.

7.5 Managing Browser Storage

You may manage or delete cookies and browser storage through your browser settings.

Removing authentication-related storage may sign you out or interrupt certain platform features.

For further information about cookies and browser storage, refer to the Scaleitoday Cookie Policy.

Scaleitoday uses third-party infrastructure and reasonable administrative, technical and organizational safeguards intended to protect personal information against unauthorized access, alteration, disclosure or destruction.

These safeguards may include:

• Authentication and role-based access controls.
• Server-side authorization checks.
• Restricted access to sensitive records.
• Protected application functions.
• Secure handling of social account credentials.
• Payment verification and transaction controls.
• Private file storage where supported by the platform.

No internet-based service or electronic storage system can be guaranteed to be completely secure.

8.1 Data Storage and International Processing

Scaleitoday uses Base44 infrastructure and other third-party service providers.

Base44 documentation indicates that application data is stored in the United States by default. However, the specific data-residency configuration of the Scaleitoday workspace has not been independently confirmed.

Meta, Stripe, Google and other service providers may process information in jurisdictions outside Canada, depending on their services and infrastructure.

As a result, personal information may be subject to the laws of the jurisdictions in which those providers operate or process information.

8.2 Retention

Scaleitoday retains personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

• Operating and maintaining user accounts.
• Managing active teams and campaigns.
• Processing payments and withdrawals.
• Maintaining financial and transaction records.
• Resolving disputes and investigating fraud.
• Meeting legal and regulatory obligations.
• Protecting legitimate business interests.

Retention periods depend on the type of information, its purpose and applicable legal requirements.

Some financial, transaction and campaign records may remain after an account is closed where continued retention is reasonably necessary or legally required.

Information that is no longer required should be securely deleted or anonymized where appropriate.

You may contact Scaleitoday to request access to, correction of or deletion of personal information associated with your account.

We may need to verify your identity before processing a request.

9.1 Account Deletion

Eligible users may request account deletion through available account settings or by contacting Scaleitoday.

Account deletion may involve removing or deactivating account access, social connections, profile information and other personal information where appropriate.

However, deleting an account does not necessarily result in the immediate deletion of every associated record.

Certain information may be retained where reasonably necessary for:

• Outstanding payments, earnings or withdrawals.
• Campaign and transaction history.
• Financial, accounting and tax records.
• Disputes, refunds and chargebacks.
• Fraud prevention and security investigations.
• Legal obligations or the establishment, exercise or defence of legal claims.

Some campaign, payment and operational records may be retained in a restricted or de-identified form so that other users' legitimate records and obligations can be maintained.

Where information is retained, Scaleitoday will seek to limit it to what is reasonably necessary for the applicable purpose.

9.2 Instagram Data Deletion

If you want Scaleitoday to remove information associated with your connected Instagram account, you may:

• Disconnect Instagram through your Scaleitoday account settings, where available.
• Remove Scaleitoday's access through your Instagram or Meta account settings.
• Contact scaleitoday@gmail.com with an Instagram data deletion request.

Revoking access prevents future authorized retrieval through that connection, subject to the operation of the third-party platform.

Previously collected information may be retained where necessary for legitimate campaign, financial, security or legal purposes.

9.3 Request Handling

Scaleitoday will review privacy requests and respond within the timeframes required by applicable law.

Certain requests may be limited or refused where an applicable legal exception or legitimate retention obligation applies.

Scaleitoday is not designed for children and is not intended to knowingly collect personal information from children under the age of 13.

If we become aware that personal information has been collected from a child under 13 without appropriate authorization, we will take reasonable steps to address the information and account.

Where applicable laws impose a higher age requirement or additional protections, those requirements will apply.

Scaleitoday may contain links to external websites, services, campaign resources or social media platforms.

These external services operate independently and have their own privacy policies, terms and data-handling practices.

Scaleitoday is not responsible for the privacy practices or content of third-party websites or services.

We encourage users to review the privacy policies of external services before providing personal information.

If you have questions, concerns or complaints about how Scaleitoday handles personal information, contact:

We will review privacy concerns and take reasonable steps to address them.

Individuals may also have the right to contact the applicable privacy regulator, including the Office of the Privacy Commissioner of Canada where appropriate.

Scaleitoday may update this Privacy Policy from time to time to reflect changes to platform functionality, data practices, third-party integrations or legal requirements.

The updated version will be published on the Scaleitoday website with a revised Last Updated date.

Where required, users will receive additional notice or an opportunity to review significant changes.

Continued use of the platform after an updated policy takes effect will be subject to the revised policy, to the extent permitted by applicable law.

For privacy questions, requests or concerns, contact: